Today's episode is the first one that isn't part of the "Forget Traffic!" series. Instead, we discuss a problem that can undermine a business in subversive ways. Simply put, that problem is: ego. We've all got it, but the more you succumb to your ego…
If you're a creator (whether you're creating written content, videos or anything else), you need to focus on creating a lot and publishing fast. In this previous post, I've laid out why you should focus on quantity instead of quality for your content marketing and…
How do you move from a Customer First online coaching business to actually selling products online? In the 3rd episode of the Forget Traffic! podcast mini-series, Shane and Hanne are going to show you exactly how to do that. If you missed the first two…
In our previous podcast episode – Part 1 of the Forget Traffic! mini-series – Shane and Hanne introduced the Customer First Approach and why it's so important to avoid chasing more traffic – which is ultimately a 'customer last' approach! In this episode, Part 2…
The most important thing you need to grow your online business is more traffic to your website, right? Well, here at ActiveGrowth, we say...forget about traffic altogether! In our first full podcast episode – Forget Traffic! Part 1 – we're going to tell you why.
Welcome to the intro episode of our new ActiveGrowth podcast! We've been hard at work this year creating a totally different kind of internet marketing podcast to go along with the new ActiveGrowth brand. You see, podcasts are great, but we're fed up with how…
This is a follow up to my post about quality vs. quantity in content marketing. In that post, we came to the conclusion that you can only create good, high quality content through practice. And practice means creating lots of content. You may agree with…
In content marketing, should you focus on quality or quantity? In other words: should you spend a lot of time creating fewer pieces of content, but make each of those pieces as epic as possible? Or is it better to publish a lot and get…
The story of my very first product launch and how I managed to make it a success, even though I lacked experience, a large audience, a reputation... or really anything you might think one needs for a successful launch.
It turns out that marketing teams and online business owners don’t have superhuman hearing when it comes to detecting whispers about their products and services online. So how do they manage to always respond to comments every time their company or products are mentioned in…
The way people work is rapidly changing – especially if that work is tied to online industries. Instead of signing up to do a manager’s bidding from a drab office cubicle, more and more people are opting in to do remote work from locations of…
