Crowdcast Review: Webinars With a Social Factor

Crowdcast is a webinar and livestreaming platform. When I first started testing this service, it immediately struck me as easier to use and more socially oriented than any other webinar platform I've ever used.

What's clear is that Crowdcast is taking a different approach to online live events. Is that a good thing? Does Crowdcast outperform competing solutions like GoToWebinar or Webinar Ninja

Let's find out!

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Webinar Ninja Review

If you're looking for webinar software with a marketing and lead generation focus, Webinar Ninja looks like a very promising solution. As a long time GoToWebinar user, the features and screenshots shown on the Webinar Ninja website definitely got my hopes up.

So, how does Webinar Ninja measure up in practice? Does it deliver on its promises and is it a better solution than GoToWebinar?

Let's find out.

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The Branding Trap: Niche Branding vs. Broad Appeal?

Have you backed yourself into a corner with your choice of branding? Or are you looking to start a new brand and wonder how broad or narrow your focus should be?

It's a tricky situation. Branding is important from the moment you choose a domain name and making the wrong choice can lead to problems far down the road.

Luckily, there are a few simple principles you can follow, to avoid what I call the branding trap and make the right choice from the outset. And even if you already have an established brand, knowing about this will help you in your content marketing.

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GoToWebinar Review: Should You Still Be Using it in 2019?

Live webinars are a not-so-secret weapon in online marketing. Used right, webinars will help you build & engage an audience and they can be an incredibly powerful sales tool, as well.

I have hosted well over 100 webinars over the years and one of my ventures was built up entirely on the back of live webinars.

In all this time, I've used GoToWebinar as my platform of choice. It's a reliable and competent piece of webinar software... but is it still the best choice for marketers?

That's what we're here to find out.

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“Easy Business Opportunities” vs. Doing Difficult Things on Purpose

I recently got one of those "make easy money" emails in my inbox. This one had such a dumb subject line, it inspired me to create this post. It read:

"[NEW] AgencyBlitz Allows ANYONE To Start An Agency NOW"

This subject line epitomizes so much of what is wrong with the make-money-online space - but it also illustrates a specific approach that has given me an advantage for many years.

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Free Traffic: Your Course Marketing Sucks

Information doesn't sell anymore. 

In the age of Wikipedia, Google and Quora available at the click of the finger, anyone can expand their knowledge for free - Tom Libelt points out. 

Yet, he believes that online courses are one of the greatest ways to make money and most people fail simply because they lack marketing skills to promote them. 

Tom helps people market their courses, and in today's episode, he revealed why many struggle with selling their courses, how to find your ideal customers and target them without spending on ads, sell without the fear of coming across too salesy, and what are some key things you can change about the way you market your course that will drive in more sales. And if information doesn't sell, what does

This and more is waiting for you in this episode! 

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Ethical Marketing: Will All Pop-Up Users Burn in Hell?

Which animal do you find scarier: a shark or a cow? 

Chances are, you answered "a shark". After all, those sharp teeth and serial killer eyes do look kinda intimidating. But would you believe that way more people are killed by cows than sharks? And we haven't even mentioned mosquitoes...

We're designed to judge a situation by the most overt signs and let ourselves be fooled without taking a closer look.

This could be even more challenging when we're about to spend our money online. 

We're trying to avoid scam so desperately that we boo anything slightly salesy while falling prey to the real predators.

In today's episode, we're asking the question: what is ethical in marketing? What's the deal with marketing tricks and weapons of influence? Where is the line between a clever sales hack and a dirty scam?

How can you make money online and keep your conscience clear?

This and more is waiting for you in this episode.

Listen in! 

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Why I Travel With Too Much Video Gear: Resourcefulness for Entrepreneurs

For the past 7 years, I've been living as a digital nomad. Unlike most digital nomads, I travel with heavy luggage, primarily dedicated to video gear.

There's a specific reason why I put up with lugging so much stuff around - and why I wouldn't recommend doing this in most cases.

Read on to see how traveling heavy relates to following your passion and building your skills as an entrepreneur.

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The Only Way You Can Get Rich Overnight

Entrepreneurs are all about growth, grinding and hustle. We want to get more done, faster. Work harder than anyone we know. We're inspired by mentors, gurus and influencers who "made it" and want to model exactly what they do to be even more productive and grow even faster.

It's pretty hard to get more than 24 hours in a day, so we look for ways to use even more of those 24 hours for hustling. Because that's what an entrepreneur does, right? No time for slacking off!

It's only natural that we're trying to save time on an activity that normally takes 7-8 hours every day: sleeping.

The less we sleep, the prouder we are of ourselves and feel superior to others who are so lazy that they spend 8 hours in bed and wake up after sunrise. We love complaining about being tired and needing coffee, as this is another way to prove to our peers that we're real grinders. We compensate with 20-minute power naps to get through the day, and we believe that it's worth as much as a good night's sleep.

But here's the thing: you can't 80/20 your sleep. 

In this episode, we explore why sleep is more important for entrepreneurs than most people think, how even mild sleep deprivation can affect your performance, why waking up early can be counterproductive and how to get a better quality, more restful sleep that's most ideal for your mind and body.

Listen in! 

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Free Traffic: How to Get Google to Deliver the Right Customers to Your Website

Search Engine Optimization can be a real headache for most of us. 

While it can be free, it often seems frighteningly complicated and takes way too long to see the fruits of our hard work - if there's going to be any. Who on Earth has time for this while building a business?!

We are about to change your mind.

In today's podcast episode, we talked with Matt Diggity, founder of the SEO Conference in Chiang Mai and many SEO agencies, who revealed his best advice and strategies to get more and better traffic on your website: visitors that are ready to purchase.

With his step-by-step instructions, you can boost your website's SEO without wasting time on guesswork and unimportant nuances, doing what really matters and what your competition often fails to do right. Follow his guide and let your website work for you in the long run!

We recommend listening to this episode with a pen and paper - you will definitely learn a lot. 

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Earn First, Spend Later: How to Bootstrap Mindset Makes You a Better Entrepreneur

I've built several businesses, following different business models and in different markets. What I've never done throughout all this is take on any kind of debt or external funding.

I've bootstrapped all my businesses. Including ones that come with considerable startup cost, such as Thrive Themes. I recommend you do the same, no matter what business you're trying to start.

Keep reading to discover why the bootstrap mindset isn't only about saving money & how you can become your very own investor.

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The Business Opportunity Trap

"He made $26K flipping silly little websites!"

This ad copy caught my eye. It's a perfect example of a tempting "business opportunity". In one simple sentence, the ad implies that there's some little-known, simple thing you could learn how to do, that could make you a lot of money.

Thousands of entrepreneurs and wannabe-entrepreneurs fall for such promises. And this leads them down a predictable and ultimately disappointing path...

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