Build Your Audience

How to Get Free Traffic to Your Website – The Big List

Everybody wants more traffic. And free traffic, especially.We've previously covered why you should forget about traffic when you start out. Instead, focus on getting paying customers, right away. If you follow the advice on this site, you'll soon find yourself with a solid business and a small number of customers or clients... but what then?At some point, traffic generation becomes the logical next step to focus on. That's what this post and our next series of podcast episodes is about.To start ...

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“Instagram Created a Monster” – On the Inevitable Decline of Social Channels

Every social network that gets popular inevitably declines. They all decline in the same way. And the decline happens for the exact same reason.If you don't know about this, you'll fall into the "trending traffic" trap again and again. You'll be lured in by "social starlet" success stories, jump on a new platform when it's already too late and experience yet another disappointment.Read on to discover what drives the inevitable decline of social platforms (and why you need to own ...

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Revenue Engines: Upsell, Downsell & Every Other Way You Can Build a Deeper Funnel to Make More Money

It costs up to 25 times more to get a new customer, compared to turning an existing customer into a repeat customer. Qualified buyer leads are infinitely more valuable than just leads. The most surefire way to qualify if someone's a buying lead for your kind of business and your kind of product is if they've already bought something from you.This is why the most effective thing most (already running) businesses can do to increase revenue is to get their ...

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Gary Vaynerchuk vs. Ramit Sethi – Who’s Got the Best Approach to Content Marketing?

In content marketing, should you focus on quality or quantity?In other words: should you spend a lot of time creating fewer pieces of content, but make each of those pieces as epic as possible? Or is it better to publish a lot and get your message out there as often as possible, in as many places as possible?The answer, it seems, depends on who you ask. But in today's post, we'll settle the debate, by asking the right question...More...Ramit or ...

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Can You Build Your List with Solo Ads? Everything You Need to Know About Online Traffic Sources

This post is based on a question that was sent in by a reader and on the surface, it's about whether solo ads are a viable traffic source or not.However, in answering this question, we inevitably dig deeper and end up uncovering something you need to know about how online businesses survive and thrive. Without this, you'll never know how to answer the question: "where can I get more traffic?" ...

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How Can I Make Money From My Blog? Discover the Unconventional Answer

It's a simple and straight forward question - and one that is asked often: how to make money from a blog?In today's post, I give my usual style of unconventional and strategic answer to this question. By the end of it, you may not be swimming in passive income, but you'll have a perspective that allows you to see through a lot of marketing talk around the topics of blogging and passive income. ...

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How High Should Your Conversion Rate Be?

Today's post is a response to a seemingly simple question, which is: how high should your conversion rate be? What's a good conversion rate, what should you be aiming for?There's a lot of talk about optimizing your conversion rates, but it would be very helpful to know some figures of what's good or bad to begin with, right?Watch the video below to see my answer: ...

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4 Step Checklist for Getting & Converting More Clients

Tell me if this sounds familiar: you’ve handed out your business cards, you’ve talked to many people about your new business and everyone seems really enthusiastic and interested… but you aren’t getting customers and clients. It seems like you’re making all the right moves and you’re trying your best to get the word out about your business, but the results are discouraging to say the least. What should you do in a case like this? A reader contacted me with ...

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How Your Business Can Thrive Without SEO & Social Media

Today’s post is an answer to a question sent by Paula in this recent post. If you know me, you know that I’ve never invested time into growing my social media following or improving my social media marketing skills. Plus, a few years ago, I dropped any and all search engine optimization work and now I don’t do any of that either, for any of my businesses. If you’ve ever wondered why that is and how it actually turns into ...

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Why You Should Publish Crappy Landing Pages

On the Thrive Themes webiste, I recently published some sales pages and landing pages that… well, let’s just say they aren’t ideal. They may not be catastrophically bad, but if I look at the best sales pages I’ve ever created and compare that to these new pages, a huge difference in quality is apparent. So, why did I publish these pages? And why am I recommend you do the same? Watch this video to find out if there’s a good ...