Are We Living in the Patreon Era?

February 20, 2018 - 13 Comments

Trends are changing faster than ever before. Most of us still remember life without the internet, yet even what used to be "the thing" online is outdated now. Those who want to keep on growing simply have to keep up.

Online advertising, the lifeblood of much of the internet as we know it, is slowly dying. We can feel the next wave coming. Those who can catch it early could win in a big way.

If you've been wondering why your online ads are less successful than they were in the past or you're a creator or personal brand, this episode is for you.

More...

Subscribe & Download

Listen on the go! Subscribe to the ActiveGrowth Podcast using your favorite app:

What You'll Discover in this Episode:

  • Why Facebook, Google and other online ads are becoming less and less effective.
  • What is banner blindness and can you do anything about it? 
  • How Patreon is based on an idea that seems doomed to fail - but may be the future of the internet.
  • What is crowdfunding about and is it something you should take part in?
  • The top players on Patreon, what they do, how much they make and how they get their fans to donate even though they're already rich.
  • The difference between value-based business and indirect business. Which one to pursue?
  • Why are people happy to give money to creators, even though they're not obliged to do so? 

Resources

Here are the resources we mentioned during the episode:

Time to Collect Patrons?

Are you already using one of these crowfunding platforms? How could your business model benefit from Patreon? Share your thoughts with us on this new way of making money and keeping your fans, in the comments below!

Also, if you have a question that you'd like to be answered on the podcast, send a tweet to @actigrow or leave a voice message below.

Thanks for listening!

About ​Alexandra Kozma

Alexandra is a traveling marketer. When she is not editing podcast episodes or writing blog posts, she's out there exploring a new city. She's the creator of the Morning Mindset daily mindfulness journal.


​Related Articles

Free Traffic: Why Your Course Marketing Sucks

Information doesn’t sell anymore.  In the age of Wikipedia, Google and Quora available at the click of the finger, anyone can expand their knowledge for free – Tom Libelt points out.  Yet, he believes that online courses are one of the greatest ways to make money and most people fail simply because they lack marketing skills to

Read More

Ethical Marketing: Will All Pop-Up Users Burn in Hell?

Which animal do you find scarier: a shark or a cow?  Chances are, you answered “a shark”. After all, those sharp teeth and serial killer eyes do look kinda intimidating. But would you believe that way more people are killed by cows than sharks? And we haven’t even mentioned mosquitoes… We’re designed to judge a situation by

Read More

The Only Way You Can Get Rich Overnight

Entrepreneurs are all about growth, grinding and hustle. We want to get more done, faster. Work harder than anyone we know. We’re inspired by mentors, gurus and influencers who “made it” and want to model exactly what they do to be even more productive and grow even faster. It’s pretty hard to get more than 24

Read More

Let Your Customers Do The Marketing For You

You can run countless ads. You can tell people about how awesome your products are. You can talk about the features and benefits for hours. And yet, a single happy customer’s recommendation to their friends is still going to be more powerful. Think back of your last ten purchases. How many times did you pull the trigger

Read More

​Develop the Ultimate Entrepreneurial Superpower: Productivity!

​Countless "wantrepreneurs" fail to achieve their business goals - not because of a lack of knowledge, but because of a lack of productive, effective implementation. Don't be one of them.