Why You Should Make Your Customers Feel Like They’re Buying a Ferrari

There’s a certain mistake I have seen far too often, on far too many websites and it has to do with how you make your visitors and customers feel.

The best way I can explain this is with an analogy. Watch the video below to see what buying a luxury sports car has to do with your website and your online business…

 

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As important as a good purchase process or signup process is, it’s not the first thing you need to worry about. This and this still apply.

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About the Author Shane Melaugh

I'm the founder of ActiveGrowth and Thrive Themes and over the last years, I've created and marketed a dozen different software, information and SaaS products. Apart from running my business, I spend most of my time reading, learning, developing skills and helping other people develop theirs. On ActiveGrowth, I want to help you become a better marketer and product creator. Read more about my story here.

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