How can you get a new product or service to market quickly and reduce your risk and overhead at the same time?
By releasing a minimum viable product.
Check out the infographic below to see what an MVP is all about and why it’s better and less risky than the model most businesses use:
Embed this graphic on you site:
<img src="http://cf001.s3.amazonaws.com/infographics/minimumviableproduct-infographic_c.png" width="800" height="3551" /><p style="text-align: center;">Source: <a href="https://activegrowth.com/">activegrowth.com</a></p>
A must-read book on this topic is The Lean Startup by Eric Ries. Without knowing it, I had already been following a lean startup model for years. But once I read this book, things became so much clearer and I wish I had come across it sooner.
Thoughts, comment and feedback welcome! Share this if you like it!
I'm the founder of ActiveGrowth and Thrive Themes and over the last years, I've created and marketed a dozen different software, information and SaaS products. Apart from running my business, I spend most of my time reading, learning, developing skills and helping other people develop theirs. On ActiveGrowth, I want to help you become a better marketer and product creator. Read more about my story here.