3 Months of Intensive Marketing and Business Building – IMP#040

What happens if you take 6 bright, creative marketers who are eager to learn, bring them together in an apartment in a vibrant European city... and make them work and learn with me for 3 months straight?

Even though that's a question no one in particular was asking, I wanted to find out. So I did this as a marketing and recruitment experiment.

In today's podcast, the guinea pigs from this experiment talk about what it was like and what the biggest marketing and business lessons were, that they took away from this experience.​


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3 Months of Marketing Craziness

Listen to the episode to discover:

  • The amazing effect that surrounding yourself with the right kind of people (and creating the right kind of culture) has on your productivity.
  • What the street-hustlers of Barcelona have in common with online marketing.
  • The "zero excuses" approach to managing tasks, goals and deadlines.
  • The one thing we focused on to make sure we delivered awesome results (almost) from day one!
  • The value of reviewing each other's work, being deeply immersed in a single topic for extended periods and paying attention to small details.
  • And much, much more...

What was your favorite part of this episode? If there was another opportunity to work in an apprenticeship like this, would you take it?

Let me know by leaving a comment below!​

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About the Author Shane Melaugh

I'm the founder of ActiveGrowth and Thrive Themes and over the last years, I've created and marketed a dozen different software, information and SaaS products. Apart from running my business, I spend most of my time reading, learning, developing skills and helping other people develop theirs. On ActiveGrowth, I want to help you become a better entrepreneur and product creator. Read more about my story here.

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  • Stephen says:

    Shane, this was a great idea. SIGN ME UP! Would love to learn and give it 110%.

  • Tony B says:

    I have to say – yep, be CRAZY not to!

    • Shane says:

      Thanks for your comment, Tony. This apprenticeship was no cake walk, for sure. But I think the candidates took a lot of value from it. :)

  • Hi Shane, this is a great initiative, it is a pity I did not hear about this before, I would have joined you all guys. I am sure it was a Awesome experience. Cheers from Spain ;-)

  • OMG Shane…talk about leaving me hanging…so which CRM’s did you duct tape together!? :)

    • Shane says:

      Hi Paul,

      We ended up using Prosperworks and Yesware.

  • Ion says:

    Very useful podcast, but why is it not available on iTunes? Your latest episode there is from 5/9/2015…

    • Shane says:

      Hi Ion,

      Sorry about this issue. Will try to get that fixed soon.

      • Brett says:

        Same deal with Stitcher. I had thought the podcast had stopped altogether. Look forward to seeing fresh episodes in my feed again.

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