9 Examples of Irresistible Offers (and How They Could Have Gone Wrong)

January 5, 2018 - 1 Comments

Now you know why you need a good offer and how to create different offers for your product or service. (If you're new here, listen to the first episode in the series here

Let's take it a step further and tear some of the most amazing niche offers into pieces. Learn why these offer work, what makes them stand out and how they could've gone wrong, so that all you have to do is apply the same principles to your own offers.

At the end of the podcast, you'll find a bonus update to Shane's Big Picture Productivity Experiment.



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In This Episode, You'll Discover...

  • 9 examples for offers that sell and what makes them successful.
  • How CARROT apps can stand out in a highly saturated market by letting people hate what they do.
  • How Dan Harris and Brain.fm got successful by finding the perfect Venn-diagram overlap. 
  • How Gordon Ramsay and Steve Martin help Masterclass sell its courses without a copy.
  • What Digit and LessAccounting found out about human psychology and sharing skills that appeal to their customers.
  • The Slack for Gamers - How Discord made use of Slack's popularity without trying to replace them
  • Why NerdFitness is successful even though it doesn't target the typical fitness enthusiast.
  • How Mizzen & Main can get you spend over a hundred dollars for a single shirt.
  • All the ways these offers could've gone terribly wrong.

Want to get your question answered on a future podcast?

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What Are You Waiting For? 

In the past four episodes, we've given you the ultimate tool to creating powerful offers, testing the ones that work the best, and how the pros do it. 

Go through your notes, check out the examples in the resources and notice the patterns for yourself. By now you have the key to create an irresitible offer. It's time to actually create it!

We'd love to hear your story! Record a voice message now:

See you soon with the next podcast episode!

About ​Alexandra Kozma

Alexandra is a traveling marketer. When she is not editing podcast episodes or writing blog posts, she's out there exploring a new city. She's the creator of the Morning Mindset daily mindfulness journal.

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  • Another great podcast as always! Thanks.

    Just a note: In the resources Discord is linking to BrainFM. ;)

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