Some web-pages are important, pivotal points in your business. Pages like opt-in pages, post-opt-in confirmation pages and webinar registration pages, for example.
Getting a higher conversion rate on such a pivotal page has a positive effect that carries on all the way through your funnel.
LeadPages is a software-as-a-service solution that is meant to make it especially easy to create (and improve) exactly these kinds of pivotal landing pages in your business.
Check out this review to find out exactly what this software offers and whether it stands up to closer scrutiny.
Overview
| Name: |
LeadPages |
| Created by: |
LeadBrite, Clay Collins |
| Medium: |
Landing Page SaaS |
| Price: |
$37/month or $197/year |
Video Tour
Here's a quick video tour and review of LeadPages:
[thrive_borderless type='custom_code']
[/thrive_borderless]
Pros and Cons
As mentioned in the video, there's really very little I can fault with LeadPages. The thing I want to emphasize is that LeadPages has a very specific purpose and as long as you don't expect it to do things it wasn't built to do, you'll love it.
Case in point: you can find a "Blog Page" template and a few sales page templates among the available templates. If you need to whip up a quick page that looks like a blog post or sales page, those templates are find.
But don't expect to build a real blog, an entire website or even an in-depth sales page with LeadPages. That's not what this tool was built for.
Remember, with
LeadPages, you get a pre-defined template and you can change the text and make a few minor tweaks to it. If you want to have the freedom to build a sales page that matches your offer optimally, you will probably find yourself severely restricted by this app. It's not in any way comparable to something like
InstaBuilder or OptimizePress 2.0, where you can freely add all kinds of elements and are almost unrestricted in how you can compose a sales page.
To my mind, the sales page templates are mostly for occasions where you quickly want to whip something up, like when you're putting together an
MVP.
The rest of the templates are brilliant. There's a great (and growing) selection of lead generation pages and many clever pages that you can use to deliver content, host live events, advertise upsells and bonuses and much more.
The split-testing feature is also coming along very nicely. Please note that the split testing feature will come at an additional fee. I could not find any information about what the final price will be, at the time of writing.
Conclusion
LeadPages is an impressively well-designed tool for creating and optimizing landing pages. It has everything you need for the most critical pages in your funnels, it's easy to use and if you use it right, it will be a valuable addition to your business.
Congratulations to the LeadBrite team for creating the "Product Shane Can Least Bitch About".
I should have an award for that.
I'm the founder of ActiveGrowth and Thrive Themes and over the last years, I've created and marketed a dozen different software, information and SaaS products. Apart from running my business, I spend most of my time reading, learning, developing skills and helping other people develop theirs. On ActiveGrowth, I want to help you become a better entrepreneur and product creator. Read more about my story here.
Related Articles
What’s the best webinar software out there? This seemingly simple question can be frustratingly difficult to answer, as I found out in the course of this review project. My goal was to field test every major platform in the webinar space to find out how they all stack up against each other and finally find something
Read More
Many webinar tools have added a directory feature in the recent past. The promise is intriguing: list your webinar in a public directory and you could get more traffic and attendees! But does it work in practice? Should you consider webinar directories for your webinar marketing? In this post, I’ll explain why these directories are (currently)
Read More
Running an online business always involves some degree of creative work. That can be anything from graphic design and photo editing for content on your website to video and audio editing for video content and podcasts. The default tool suite for this kind of creative work is Adobe’s Creative Cloud. Many users are frustrated by the
Read More
What’s the best setup & gear for hosting live webinars? What do you need, to ensure high quality audio, video and an overall positive experience for your attendees? In this post, I’ll show you a behind-the-scenes look at the webinar streaming setup that I currently use, after doing countless webinars and tweaking my setup continuously, over
Read More
In my extensive testing of webinar tools, there’s an issue I complained about a couple of times: limited runtimes for webinars. For example, Crowdcast and Webinar Ninja events are limited to a maximum of 2 hours. Now, 2 hours seems like a pretty long time… and these days, everything’s instant and social and people’s attention spans are
Read More