I need to ask you a question. A very important question. But first, I need to get a rant off of my chest.
Check out the video below to see what I’m talking about:
What’s really important to remember here is that I am not talking about your typical, hypey ClickBank crap products. You know the one’s I’m talking about. Newbie traps, basically. To me, these are a completely different category. What I’m talking about are legitimate products from highly reputable marketers. Not the big Gurus (Frank Kern & Co) either, by the way.
Also, while I gave one concrete example, I’ve seen this general thing over and over again: Products with very little in the way of concrete examples or instructions, very lackluster presentation, next to no structure etc. I personally hate this, but I’m not sure if I’m just being way too picky.
I’d love to hear your own take on this kind of thing: Am I just over-rating the importance of structure, nice membership areas, examples, slide-shows etc? Or are you annoyed by the same kind of things like I am?
I'm the founder of ActiveGrowth and Thrive Themes and over the last years, I've created and marketed a dozen different software, information and SaaS products. Apart from running my business, I spend most of my time reading, learning, developing skills and helping other people develop theirs. On ActiveGrowth, I want to help you become a better marketer and product creator. Read more about my story here.