Automation software for Internet marketing purposes: It’s all the rage right now, and has been for quite a while. There are numerous offers for programs that will automate all kinds of tasks from distributing articles, videos or bookmarks to completely creating or re-writing content (shudder). Look at a few discussion threads about automation software in a forum and you’ll quickly realize that bots are at the centre of many a heated debate. Some say that automation is all rubbish and never really works like it should and others swear by it.
In this article, I introduce three concepts that are essential to understanding the use and misuse of automation bots.
Email marketing, a long-time darling of many Internet marketers, may be coming to an end. And it’s not just me saying that, it’s Frank Kern!
Actually, he didn’t say that at all, but something he said sparked this idea.
Let’s start at the beginning: I just recently watched Kern’s State of the Internet Address. It’s an almost 40-minute long video in which Kern talks about the past year in Internet marketing and makes some predictions as to what he thinks the coming years will have in store for us. It’s a great video and I absolutely recommend you go and watch it. There are some really simple and at the same time profound nuggets of information in this clip.
Squidoo is a very popular article database. Actually, calling it an article database is a complete understatement. While the underlying principle is similar to that of an article database – you can register, publish your own content and also link back to your websites – Squidoo has a lot more to offer. What mainly sets it apart is that you can add a lot of multimedia and interactive elements to each of your pages (called “lenses” on Squidoo). From images and slideshows to videos, polls and digg-like voting elements, there is a huge selection of fun stuff you can add to each of your lenses.
Since Squidoo even allows affiliate links and encourages it’s users to make money (there’s a revenue sharing model), it’s a great resource for every online marketer or article marketer. I’ve put together a series of instructional videos that go into some detail on how to build a lens, how to add in multimedia elements and how to promote the lens to get more visitors and clicks.
“I’ve set up my site and submitted it to social bookmarking sites. I’ve written articles with links to it and have done all the on-page SEO stuff, but I’m still not getting a lot of traffic and I’m not making any sales. What am I doing wrong?”
You’ll have encountered this type of question a fair amount of times if you frequent any Internet marketing forums. Since I just saw two prime examples of this question today, I decided to make a video addressing what is most commonly the problem in these cases.
This is my first “RQR Basics” video. There are three sources from which new visitors can come to your website. In the video, I illustrate each of these three sources. The purpose of the video is to provide a general idea of traffic building for anyone new to this subject.
I hope you enjoyed this clip. Let me know what you think down in the comments! Cheers,