In the previous episode about colliding ideas with reality we talked about how to tell business ideas that are likely to succeed from those that aren't. An important part of this process is to turn vague ideas into specific numbers.
Instead of thinking "I'll need a lot of traffic" we want to think "I'll need X visitors and a Y% conversion rate". But how do you come up with these numbers for a business that doesn't exist yet?
In this episode, we'll teach you how to use approximation to figure out as quickly as possible what ideas are worth pursuing and be able to implement it rapidly, without spending a lot of time trying to be precise, or being careless and making bad business decisions.
Listen in, we're about to save you a lot of time!
Let's go for a hike! At the end of the hike, we'll get to the top of a beautiful mountain with breathtaking views of the crystal clear lake below and the pine forest that surrounds it.
Well, we also want you to take your most durable boots, food for 3 days, a first aid kit and a rifle that can stop an angry bear. Then you might make it.
You see, coming up with a fantastic business idea is like imagining watching the sunset from the mountain top. It's fun to dream of the end goal but the road that leads there is way harder than you imagine. If you aren't prepared for a hard journey, you'll never get there.
In this episode, we're giving you the best strategy we know to prevent you from losing all your time, money and self-respect by starting on a business or project that just won't work.
We're about to destroy your dreams and wipe that enthusiastic smile off of your face... and you'll be grateful for it.
A one-person business can be overwhelming. You're the CEO, the marketer, the support rep, the apprectice - all in one person. You just escaped the dreaded 9 to 5, and before you know it, you're working 5 different jobs and there's not even free office coffee.
This episode is specifically for solopreneurs. We'll discuss what you need to do to move your business forward without wasting time, what you should stop doing, what you could do differently and what are the key things you definitely should spend your time on instead.
Ready to take your one-man show to the next level? Listen in!
We've all listened to speakers who were simply not able to finish their long introductions and just get to the point. Once they get there, we wonder how it's all related to anything and if it's just us not getting what they're trying to explain.
Those speeches are the worst. You know there's something important or interesting that you could learn from the expert on the stage, yet your head is filled with question marks and eventually you start zoning out.
The same might be happening to your audience when they listen to you or read your content. Clear, concise communication that's also not boring doesn't come naturally to most of us.
In this podcast episode, after a ton of requests, we're continuing our discussion on efficient communication - listen in!
Don't worry, this won't be a long read. You wouldn't read it if it was, anyway.
At least this is what the trend shows: our attention span is getting shorter when we're online, making content creators' job harder.
While we can't compete with all the distraction coming from Facebook, Instagram, Candy Crush and who knows what else, constantly nudging your pocket like a little child hungry for attention, not all is lost.
As an entrepreneur, you might face the same problem. But there's one thing in your hands that Candy Crush is lacking: real value.
But how can you fight for a moment of attention in this messy jungle to let people see your worth? Should you join the club of addictive apps or there's another way?
Listen to our newest podcast episode to find out!
Communication. We all do it on a daily basis, yet so often we tend to misinterpret each other with even our closest friends. It only gets harder when you're trying to explain something to an audience that doesn't even know you in person.
In this episode, you'll learn how you can apply the "Bento Box Thinking" to the way you communicate that will help you get your point across easier and faster both in speaking and in writing, save time on coming up with a draft or script, and sell your product our service better!
This episode is not only going to give an awesome boost to your marketing skills but you'll be able to use what you're about to learn even in your personal life!
Trends are changing faster than ever before. Most of us still remember life without the internet, yet even what used to be "the thing" online is outdated now. Those who want to keep on growing simply have to keep up.
Online advertising, the lifeblood of much of the internet as we know it, is slowly dying. We can feel the next wave coming. Those who can catch it early could win in a big way.
If you've been wondering why your online ads are less successful than they were in the past or you're a creator or personal brand, this episode is for you.
What is your unique skill? The one thing you're here for to share with the world... well, assuming you have something like this. Sorry. We don't all do. But the good news is that with a little work, we all can build up a skill that has unique value.
While some people can't even go to the shops without seeing a business opportunity, others struggle. Or maybe they have good ideas, but doubt they're good enough to pursue them.
In this podcast episode, we're going to talk about business ideas: how to train yourself to see them, how to know what makes sense and how to get the skills you need to excel at these areas. To go even further: do you even need the skills to run a successful business?
Listen to this episode to find out, but there's a warning: after listening to this, you will start seeing new ideas in the most unexcepted places!
It's a simple and straight forward question - and one that is asked often: how to make money from a blog?
In today's post, I give my usual style of unconventional and strategic answer to this question.
By the end of it, you may not be swimming in passive income, but you'll have a perspective that allows you to see through a lot of marketing talk around the topics of blogging and passive income.Continue reading
Today's post is a response to a seemingly simple question, which is: how high should your conversion rate be? What's a good conversion rate, what should you be aiming for?
There's a lot of talk about optimizing your conversion rates, but it would be very helpful to know some figures of what's good or bad to begin with, right?
Watch the video below to see my answer:Continue reading
Tell me if this sounds familiar: you’ve handed out your business cards, you’ve talked to many people about your new business and everyone seems really enthusiastic and interested… but you aren’t getting customers and clients.
It seems like you’re making all the right moves and you’re trying your best to get the word out about your business, but the results are discouraging to say the least. What should you do in a case like this?
A reader contacted me with a question about this and here’s my 4-step strategy that you can apply to your business to bring in more customers and clients, starting right now: