Tag Archives for " strategy "

Pay VERY Close Attention to Your Failures – They Hold the Keys to Your Success

We've all been told a dozen platitudes about failure. For example, that it's not about how often you fall, but how often you pick yourself back up.

This is technically true, but if all you do after a fall is pick yourself back up and keep going, you're missing out on possible the most powerful learning tool at your disposal...

If you've been frustrated because you constantly have ambitious goals and you constantly fall short of them, the strategy I'm sharing with you today might just change all that.

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To Reach Your Goals, You Need to Be Stubborn (About the Right Kind of Thing)

The story goes that if you work hard, you'll eventually get rewarded. If you just put in the effort and stick with it through the hard times, it will pay off, right?

Well... maybe.

Unfortunately, for many of us, that "sticking with it" part seems to drag on forever and the paying off part is nowhere to be seen.

Sure, maybe your problem is primarily procrastination, but maybe you follow this simple formula or have found some other way to beat procrastination and you really do put in the time and effort.

And yet, still no success in sight.

If this describes you, then maybe you've been stubborn about the wrong things.

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How to Combine Strategy With Productivity to Reach Your Goals

Recently, I've published a lot of content about productivity. Productivity is important, but let's make sure we don't put blinders on, here.

Productivity alone is not enough.

You can be super productive, squeeze many hours of work out of every day... and still make zero progress towards your goals.

Today, let's take a look at how you can combine productivity with strategy, to make sure you aren't just spinning your wheels real fast.

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The Importance of Owning Your Platform (& Why You Shouldn’t Be a YouTuber)

This Monday, we're here with another Mixup podcast episode. The topic for this episode is rarely discussed on the web, yet we find it extremely important: true ownership of your platform and business. 

Owning your platform is one of the three main pillars we talk about on ActiveGrowth. We find these three pillars so essential that it's the first thing you can read about on our homepage

So, what exactly does "owning your platform" mean? And what are the mistakes entrepreneurs make, that leave them with a business they don't truly own? Listen to today's episode to find out!

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Revenue Engines: Upsell, Downsell & Every Other Way You Can Build a Deeper Funnel to Make More Money

It costs up to 25 times more to get a new customer, compared to turning an existing customer into a repeat customer.

Qualified buyer leads are infinitely more valuable than just leads. The most surefire way to qualify if someone's a buying lead for your kind of business and your kind of product is if they've already bought something from you.

This is why the most effective thing most (already running) businesses can do to increase revenue is to get their existing customers to buy more stuff from them. In fact, it's one of only 3 possible things you can ever do, to make more money in your business.

Read on to see the exact strategies and funnel setups you can apply, to use this principle in your business.​

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2 Free Automation Tools You Must Use To Help Manage Your Brand Online

It turns out that marketing teams and online business owners don’t have superhuman hearing when it comes to detecting whispers about their products and services online.

So how do they manage to always respond to comments every time their company or products are mentioned in blog posts or forum discussions or social media blasts?

Well, it’s not by manually scrounging for data on a daily basis.

Instead, they have automated tools that listen to buzz on the internet for them.

Now, you might think a fancy automated monitoring system costs a monthly fortune to deploy and would be super complicated to setup...but you’d be wrong!

The leading keyword monitoring tools are FREE and only take a few moments to get up and running.

If you have an online business, this quick post will teach you how to start listening to the internet to help manage your brand and product perception in real-time to boost your online authority and make more sales!

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The Only 3 Things You Can Do to Increase Your Revenue

Building a business can often feel quite overwhelming. One of your most important tasks is to make the business grow and it seems like there are unlimited possibilities and an endless list of tasks.

Well, I'm about to make this a lot easier for you. When you get right down to it, there are only 3 things you can do to make more money. In this post, you'll get the big-picture overview of these 3 things, so you know what to do next, no matter what your current situation is.​

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Making Money is Easy Like Getting in Shape is Easy

There is one promise, one dream, that is the most alluring of all, in our industry.

The promise of easy money.​

The hope for easy money brings floods of newbies into the fold of online marketing, entrepreneurship, digital nomadism etc.

Bold-faced promises of a simple trick to make money easily is the domain of (rather obvious) scams aimed at the naive and​ underinformed. However, everywhere you look in online marketing, there are echoes of the promise of easy money. From headlines of trending blog posts to the sales messages of even the most serious and enterprised-focused marketing tools, the implication is always that this will somehow make you more money, more easily.

Is it just an alluring trap? Or can making money truly be easy?​

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Struggling to Create Offers That Convert? Let’s Have a Chat About Customer Development

Have you ever pitched an offer to your audience that just fell flat?

Maybe your first thought was that you set your price too high, so you lowered it.

That didn’t help so...you lowered it again. Each time, you got nothing but crickets.

But if your pricing isn’t the problem, what is?

Perhaps it’s the content, language and value of your offer instead. Changing price is easy, but optimizing these 3 elements isn't. They need to be dialed in before your target market will even take notice.

In our first weekly installment of ActiveGrowth’s new newsletter, The Silver Bulletin, we’re going to show you one way to get inside the mind your target audience to find out what they actually need instead of what people say they want.

What method can you can use to do all this?

Something not very fancy at all...

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Been Craving More ActiveGrowth Content? Well You’re in Luck Because We Have an Announcement…

If you’ve been following the Active Growth blog (formerly im impact) for a while now, you might’ve noticed that the site hasn’t been publishing a steady stream of content for the past year or so.

That’s because, ever since Thrive Themes launched as a product to support the online marketing needs of the ActiveGrowth audience, it quickly grew to dominate Shane’s time and business focus.

But because the success of Thrive Themes is such a great example of what can materialize from a value focused website like ActiveGrowth, we decided that it’s high time to direct some attention back to our blogging roots.

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How Can I Make Money From My Blog? Discover the Unconventional Answer

It's a simple and straight forward question - and one that is asked often: how to make money from a blog?

In today's post, I give my usual style of unconventional and strategic answer to this question.

By the end of it, you may not be swimming in passive income, but you'll have a perspective that allows you to see through a lot of marketing talk around the topics of blogging and passive income.​

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Why Your Daily Habits Make or Break the Success of Your Business – IMP#37

Habits. A simple word that describes such a powerful and complex thing. In today's podcast episode, Paul and I discuss the habits we've created in our lives that most directly contribute to our effectiveness as entrepreneurs.

Plus, you'll discover the best brain hacks that allow you to build new habits as effectively and effortlessly as possible.​

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