Tag Archives for " solopreneur "

The Bootstrapper’s Guide to SEO

As much as we advocate the Customer First Approach, once you have a solid product and paying customers, you want to get more of them by increasing your website traffic.

But getting just any sort of traffic won't cut it.

If I send a thousands of middle-aged men to your local lingerie store, some might buy something, but most of them would leave empty-handed. It's the same online.

No, you want quality traffic. People who are actually interested in your services and want to hear more about you, purchase from you, tell your friends about you. 

How can you find these people without spending a fortune on ads or a skilled marketing team? 

In today's episode of the Traffic for Time Instead of Money podcast series, we interviewed Tim Soulo, CMO at ahrefs, to share his best SEO strategies that work on a bootstrap budget.

If you're new to SEO, read this article before listening to the podcast!

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Getting Good On Camera: Why It’s a Life Skill Every Entrepreneur Needs

This is our third episode on making videos. We recorded it, because we know that you're still putting off sitting down in front of the camera and film. Aren't we right?

In this episode, we're talking to three guests who got over the resistance and have been making videos regularly now. They started making videos for different reasons, coming from different backgrounds, with different skills and tried different approaches, yet, looking back, the lessons they've learned and the stages they had to go through are nearly the same

Learn from their stories how they got themselves to record their first videos, got over the initial fear and resistance, managed to turn this into a habit, and how they improved their video making and communication skills fast with regular feedback and daily repetition. As part of this episode, you'll also get a bonus from us.

Listen in!

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Why Entrepreneurs Need to Learn Many New Skills Rapidly (and How to Do It)

When you start your entrepreneurial journey, it's easy to find yourself working multiple jobs - you're the idea generator, the executor, the web-developer, the marketer, the customer support person... and so many other things you've just never done before!

While outsourcing is a great solution, it's not always possible. Sometimes you need to give in and learn all the new skills to scale up. How can you to this without wasting a lot of time and energy that you could spend on moving forward? 

In this episode, the founders of Thrive Themes, Shane Melaugh and Paul McCarthy, are presenting a very specific way of learning and practicing new skills the fastest possible way, that helped them move the needle and grow their business. They're now applying this method to the members of their team and the improving their team management skills through it. 

This episode is about a skill building method called Deliberate Practice, exactly how it works and how you can apply it to your business. Listen in! 

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Still Haven’t Made Videos? Your Ego Is to Blame

You know that filming videos in 2018 is essential to build your online brand. Yet, you're still not making them. But one day you will – at least that's what you keep telling yourself...

Chances are that whatever your justification is for not getting in front of the camera ("My camera isn't good enough...", "There's nowhere to film in my apartment...", and so on), it's likely your ego that's preventing you from building the video skills you need to make it online.

In this episode, we'll provide you specific action steps on how to overcome camera shyness, stage fright and procrastination when it comes to filming and publishing videos. We'll help you quiet that fear-of-judgement keeping you from venturing out past your comfort zone.

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Billionaire Ray Dalio’s Unconventional Advice for Efficient Decision Making

In the previous episode about colliding ideas with reality we talked about how to tell business ideas that are likely to succeed from those that aren't. An important part of this process is to turn vague ideas into specific numbers.

Instead of thinking "I'll need a lot of traffic" we want to think "I'll need X visitors and a Y% conversion rate". But how do you come up with these numbers for a business that doesn't exist yet?

In this episode, we'll teach you how to use approximation to figure out as quickly as possible what ideas are worth pursuing and be able to implement it rapidly, without spending a lot of time trying to be precise, or being careless and making bad business decisions. 

Listen in, we're about to save you a lot of time!

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Colliding Your Ideas With Reality

Let's go for a hike! At the end of the hike, we'll get to the top of a beautiful mountain with breathtaking views of the crystal clear lake below and the pine forest that surrounds it.

Sound good? 

Well, we also want you to take your most durable boots, food for 3 days, a first aid kit and a rifle that can stop an angry bear. Then you might make it.

You see, coming up with a fantastic business idea is like imagining watching the sunset from the mountain top. It's fun to dream of the end goal but the road that leads there is way harder than you imagine. If you aren't prepared for a hard journey, you'll never get there. 

In this episode, we're giving you the best strategy we know to prevent you from losing all your time, money and self-respect by starting on a business or project that just won't work. 

We're about to destroy your dreams and wipe that enthusiastic smile off of your face... and you'll be grateful for it.

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You’re Focusing On The Wrong Thing – What to Stop, Change and Start Doing to Make Progress

A one-person business can be overwhelming. You're the CEO, the marketer, the support ​rep, the apprectice - all in one person. You just escaped the dreaded 9 to 5, and before you know it, you're working 5 different jobs and there's not even free office coffee.

This episode is specifically for solopreneurs. We'll discuss what you need to do to move your business forward without wasting time, what you should stop doing, what you could do differently and what are the key things you definitely should spend your time on instead.

Ready to take your one-man show to the next level? Listen in!

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Stealing Done Right – When Copying from Other Businesses is a Good Idea

We all know successful, inspiring people we look up to. And sometimes, we want to be just like them. 

What's their secret? Can we be just as successful as they are if we copy what they do? 

Yes and no. 

While following someone's example and getting inspired by their actions may be a good thing, copying them without filtering can hurt your business. Take it too far and your customers will lose trust and find you unethical.

How to follow someone else's example without crossing the line and still remaining ethical, original and authentic? And how to know what ideas are worth stealing - and what's just a waste of time?

In the newest episode of the ActiveGrowth podcast, we're answering these questions. Listen in!

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Remote Work Rising – How To Maximize Your Coworking Productivity

The way people work is rapidly changing – especially if that work is tied to online industries.

Instead of signing up to do a manager’s bidding from a drab office cubicle, more and more people are opting in to do remote work from locations of their own choosing.

Since working from home eliminates hassles like the stress of daily commuting – or even having to put pants on in the morning – the benefits of such careers are becoming increasingly appealing.

But even as people ditch the corporate cubicle, they’re not saying goodbye to the office environment all together. Remote coworking spaces are quickly becoming the productivity environment of choice for modern day solopreneurs and freelancers.

These work locations offer opportunities for coworkers to share their skills and build networks with other online professionals in a way they can’t do from home.

If you’re thinking about leaving the comfort of your home office to work from a coworking space near you, this week’s Silver Bulletin will show you the many productivity benefits and drawbacks these new work environments have to offer.

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