“I’ve always been shameless about stealing good ideas.”
Guess what iconic intellectual property thief said that?
The Mac Daddy of computing himself, Mr. Steve Jobs.
As much as you want to be intrinsically creativity on a daily basis, the truth is that your eureka moments are usually sparked by contact with external ideas.
If you’re an internet marketer or solo-preneur, "stealing" good ideas is just a crucial skill you must embrace to successfully promote your online business.Continue reading
Have you ever pitched an offer to your audience that just fell flat?
Maybe your first thought was that you set your price too high, so you lowered it.
That didn’t help so...you lowered it again. Each time, you got nothing but crickets.
But if your pricing isn’t the problem, what is?
Perhaps it’s the content, language and value of your offer instead. Changing price is easy, but optimizing these 3 elements isn't. They need to be dialed in before your target market will even take notice.
In our first weekly installment of ActiveGrowth’s new newsletter, The Silver Bulletin, we’re going to show you one way to get inside the mind your target audience to find out what they actually need instead of what people say they want.
What method can you can use to do all this?
Something not very fancy at all...Continue reading
If you’ve been following the Active Growth blog (formerly im impact) for a while now, you might’ve noticed that the site hasn’t been publishing a steady stream of content for the past year or so.
That’s because, ever since Thrive Themes launched as a product to support the online marketing needs of the ActiveGrowth audience, it quickly grew to dominate Shane’s time and business focus.
But because the success of Thrive Themes is such a great example of what can materialize from a value focused website like ActiveGrowth, we decided that it’s high time to direct some attention back to our blogging roots.Continue reading