Every social network that gets popular inevitably declines. They all decline in the same way. And the decline happens for the exact same reason.
If you don't know about this, you'll fall into the "trending traffic" trap again and again. You'll be lured in by "social starlet" success stories, jump on a new platform when it's already too late and experience yet another disappointment.
Read on to discover what drives the inevitable decline of social platforms (and why you need to own your platform, instead).
This Monday, we're here with another Mixup podcast episode. The topic for this episode is rarely discussed on the web, yet we find it extremely important: true ownership of your platform and business.
Owning your platform is one of the three main pillars we talk about on ActiveGrowth. We find these three pillars so essential that it's the first thing you can read about on our homepage.
So, what exactly does "owning your platform" mean? And what are the mistakes entrepreneurs make, that leave them with a business they don't truly own? Listen to today's episode to find out!