I recently started a series of reviews with the goal of answering one question: "what's the best webinar software available?"
As I soon found out, this was the wrong question. There are many tools that bill themselves as "webinar software", but they're made for different purposes and a single term isn't adequate to cover them all.
In this post, you'll discover the 4 different categories of online events, which one is suitable for what purpose and which software will serve you best.
Live chat is a feature in almost all the webinar tools I've been reviewing. Chat is a familiar interface and it gives attendees on your webinar an easy way to interact with you as well as with each other.
But just because something is common doesn't mean it's good or reasonable.
In fact, I think in most cases, you should not use your webinar software's default setting for live chat. In this video, I'll explain why.
Demio bills itself as "a webinar platform built for marketing". That sounds like exactly the kind of thing I'm looking for!
What are the marketing features on offer here and does this product compare favorably to other webinar software like GoToWebinar or Webinar Ninja? That's what we're going to find out in this Demio review.
Live webinars are a not-so-secret weapon in online marketing. Used right, webinars will help you build & engage an audience and they can be an incredibly powerful sales tool, as well.
I have hosted well over 100 webinars over the years and one of my ventures was built up entirely on the back of live webinars.
In all this time, I've used GoToWebinar as my platform of choice. It's a reliable and competent piece of webinar software... but is it still the best choice for marketers?
That's what we're here to find out.
Our recent livestream was very well received among everyone who took part. I spent a lot of time answering specific questions related to product creation, online marketing, email marketing and more. Plus, we covered interesting topics like communication skills and the problem with most people's copywriting.
In case you missed out, here's your chance to watch the replay!