Tag Archives for " keywords "

The Bootstrapper’s Guide to SEO

As much as we advocate the Customer First Approach, once you have a solid product and paying customers, you want to get more of them by increasing your website traffic.

But getting just any sort of traffic won't cut it.

If I send a thousands of middle-aged men to your local lingerie store, some might buy something, but most of them would leave empty-handed. It's the same online.

No, you want quality traffic. People who are actually interested in your services and want to hear more about you, purchase from you, tell your friends about you. 

How can you find these people without spending a fortune on ads or a skilled marketing team? 

In today's episode of the Traffic for Time Instead of Money podcast series, we interviewed Tim Soulo, CMO at ahrefs, to share his best SEO strategies that work on a bootstrap budget.

If you're new to SEO, read this article before listening to the podcast!

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Match Types Explained: Broad Match, Phrase Match, Exact Match

Understanding match types is essential to both SEO in general and more specifically keyword research. I’ve received various questions about the significance of match types and I’ve seen some rather confusing and conflicting information on this topic, while searching through forums and blogs.

In this post, you’ll find a simple, straight-forward explanation of what the three match types are all about and exactly how this is significant to you.

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The End is Nigh! (Google Instant)

Google recently introduced the “Instant” search feature. In case you haven’t seen it, that’s because it isn’t available in all countries and it only works for logged-in users.

What Google Instant does is display search results as you are typing your query. It’s basically the next step up from the auto-suggestions box. Now, instead of only auto-suggesting possible keywords, it actually displays the full search results for the top listed auto-suggest keyword, even before you hit “enter”.

And with a change such as this, there is, of course, lots of wailing about how this is the end of SEO and how Google hates affiliates and so on and so forth.

Is there really a reason to panic? Is this the end of SEO or will it at least mean significant changes in the way we do SEO? Well, I don’t know, but below are some things you need to consider…

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Free Keyword Research Training

I’ve just finished putting together a free keyword research training program, called “Everything You Ever Wanted to Know About Keyword Research, But Were too Afraid to Ask”. I know, silly title.

You can get it by checking out the “Free Stuff” tab in the navigation bar, by clicking here or you can watch the video below to get some more details. Actually, you should really watch the video below, because there’s a catch to this deal and in the video, I explain what it is…

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Market Samurai vs. Keyword Blueprint vs. Keyword Elite 2.0

Keyword research forms the foundation of any kind of online marketing endeavour. Without proper keyword research, a marketing campaign is dead in the water.  No wonder then, that advanced keyword research programs come in many shapes and sizes.  This post is a quick roundup featuring three of the most popular keyword research tools: Market Samurai, Keyword Blueprint and Keyword Elite 2.0.

Read on to see the roundup video and a short summary for each contestant.
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