Tag Archives for " customer feedback "

Forget About Traffic Generation – Switch to the ‘Customer First’ Approach Instead

The most important thing you need to grow your online business is more traffic to your website, right?

Well, here at ActiveGrowth, we say...forget about traffic altogether! In our first full podcast episode – Forget Traffic! Part 1 – we're going to tell you why.

It turns out that web traffic is overrated when it comes to pulling success levers for your online business. In fact, traffic is such an over-emphasized performance indicator that it usually distracts you from much more important things that actually help to grow your business.

In Episode 1: Forget Traffic! – Part 1, Shane and Hanne introduce a business strategy they like to call the Customer First approach.

Download the podcast below to see why a customer first approach is so crucial to sidestepping the grind of audience building and moving you straight towards revenue generation instead.

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Stop the Premature Pivot – IMP#29

Starting a business is tough and one of the most frustrating experiences you’ll have as an entrepreneur is getting stuck and staying stuck.

It can be heart-breaking to be in a situation where you’re working as hard as you can, but it feels like you’re just spinning your wheels and not making any progress at all. I recently wrote about how to escape from “Pivot Limbo” and because this topic is so important, I have a follow-up podcast episode for you today.

Listen in to learn about the 3 most common mistakes early-stage businesses make (that get them stuck) and how to avoid them:

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