You’ll agree that every time a visitor to your website subscribes, it’s a moment to celebrate.
But are you actually treating that conversion with the proper respect it deserves?
I mean, are you just lazily delivering your new fan with a one-and-done “Thanks for signing up, here’s your content upgrade” email? Or are you treating every new subscriber like a VIP and dropping automated value bombs in their inbox every few days after signup?
Look, if you’re not using automated emails to educate, nurture and build trust with your new subscribers, you’re shooting yourself in the foot! Not only are you missing out on longterm sales, but you're also doing your new followers a huge disservice by not providing with them the in-depth content they came to you looking for!
Want to start treating your subscribers like VIPs?
Email marketing is the cornerstone of many online businesses. And the tools you use to manage your email marketing can make a huge difference to your bottom line.
It's no wonder, then, that "which autoresponder do you recommend?" is a question I receive quite often.
In today's post, we'll take a look at the two major cateogries of email marketing solutions and I'll tell you which specific service I recommend (and why).
“The money is in the list” is an oft-encountered phrase in online marketing circles. Pretty much everyone who does e-mail marketing is a big fan of e-mail marketing and there are many reasons for that. But when you’re just starting out, sending e-mails, creating follow-up sequences and paying monthly fees for an autoresponder service doesn’t seem all that attractive. Plus, there are a lot of misconceptions about e-mail marketing and autoresponders in particular floating around.
In this post, let me explain what autoresponders are really for and why you should avoid free ones.