You've got a serious problem. Yes, you.
The problem is that your copywriting is terrible. And bad copywriting touches every aspect of your business. It makes it more difficult to sell things, it makes it more difficult to get traffic, it makes it more difficult to build an audience.
In short: poor copywriting is an obstacle on every step of the way, when you're trying to grow an audience and an online business.
Today's post is the fastest intervention I can offer, to help you solve this problem.
Do you think coming up with a good idea for a product or learning the skills to build it is hard? If you've tried launching your own product or service before, you know that there's one thing that's even harder: shipping it!
We're here with a brand new podcast series that we named "Your Job Is To Ship".
As the title says, in this series we're discussing why shipping is the most important part of your business, why so many of us fail to do so and leave projects unfinished, and, most importantly: what you can do to get better at shipping quicker.
It's time to take that unfinished book out of your drawer and stop abandoning projects that you've been meaning to finish.Continue reading
Tell me if this seems familiar: you know a lot about what you could and should do to drive your business forward... but you can't seem to get yourself to do most of it.
Call it procrastination, call it inner resistance, call it being a lazy bastard, it all amounts to the same thing: the incredibly frustrating experience of being stuck for apparently no reason.
In today's podcast episode, you'll discover that this isn't at all uncommon among (even highly successful) entrepreneurs and the tools you can use to beat this problem.Continue reading
In previous posts, we’ve covered the importance of launching your business by creating a minimum viable product – the smallest possible version of your product idea that you can release and get a real-world response to.
Personally, I swear by this approach and related concepts like the lean startup method and rapid implementation.
But what about the downsides of this approach? What if your minimal product is too minimal and your early users turn away in disappointment? Isn’t it even deceptive to promise a solution and then only deliver a very minimal concept of one?
These are the questions we address in today’s podcast episode…
A tried and true method of getting more traffic and getting traction for your business is collaboration. Specifically, collaboration with people and companies that are ahead of you in the game – those that have greater reach than you and can give you access to audiences you can’t otherwise reach.
This is the basis of guest posting, JV promotions, cross-selling and many other promotional strategies.
But how exactly can you contact an influencer who could help your business in such a way that you don’t just get ignored? Listen to today’s podcast episode to find out:
The end of the year approaches and as has become a tradition on this blog, I want to take a look back and tell you about the most valuable lessons I learnt in the last 12 months.
The year 2014 has been the craziest year I’ve experienced in business so far. By any number you could care to measure, it has been a very successful year and it has been a wild ride. Never before have I experienced so much change and so many things happening, all crammed into such a short time span.
Listen to the audio below to extract as much of the insights Paul and myself absorbed this year and make use of it for your own business:
In today’s podcast episode is based on a reader question sent in by Debra. If I tell you that her business is in the home gardening niche and that it’s a highly localized topic, you’ll probably think that whatever’s in this episode doesn’t apply to your business.
However, as you’ll hear, the underlying principles of the 3 steps we look at in this podcast apply to any business model. No matter how far removed your niche is from that of gardening, you’ll be able to grow your business based on what you learn in this episode:
Starting a business is tough and one of the most frustrating experiences you’ll have as an entrepreneur is getting stuck and staying stuck.
It can be heart-breaking to be in a situation where you’re working as hard as you can, but it feels like you’re just spinning your wheels and not making any progress at all. I recently wrote about how to escape from “Pivot Limbo” and because this topic is so important, I have a follow-up podcast episode for you today.
Listen in to learn about the 3 most common mistakes early-stage businesses make (that get them stuck) and how to avoid them:
In this podcast episode, you’ll learn my 3 best strategies for getting more comments on you blog posts and we’ll analyze why one of my recent posts got so many more comments than any of the others…
…but perhaps more importantly, we’ll also answer the question: should you actually care about blog comments or are they just another useless vanity metric that will have you chasing your tail?
Listen in to the episode below to find out:
After years of experience with building online businesses and many partnerships with other entrepreneurs, I’ve started seeing patterns emerge. One of these patterns I rely on so often, that I’ve turned it into a formula:
S + S + WE = V
In today’s podcast episode, we take a look at what this formula is about and how you can make use of it to massively increase the value you provide in your business.
Many entrepreneurs dream of living the location independent life: travel the world, live wherever you want and run a thriving business – ideally from you laptop, while sitting on an exotic beach, somewhere.
Dan Andrews, our guest in this episode, doesn’t just live this dream; he’s become a leading expert in location independent businesses and has helped dozens (if not hundreds) achieve the same.
In this podcast episode, Dan shares some truly refreshing insights on growing and managing location independent businesses.
In all of the online marketing/blogging/work from home niche, there seems to be a crucial topic that everyone’s silent about: basic financial sense.
It seems that we’re all so preoccupied with the idea of getting rich over night that managing finances is deemed unnecessary. Hey, by next week, I’ll be so rich it won’t matter anymore, right? I’ll just go ahead and put this $4,000 course on my credit card…
Here’s a dose of reality, for anyone who dares take it: