In today’s episode, Paul McCarthy and Shane Melaugh take a dive into the world of Internet Marketing products. We explore the contrast between the “guru launches” of yesteryear and the new trend of doing price-dumping with WSOs.
Get our thoughts on both, discover why we didn’t join either of those bandwagons and how the wrong pricing strategy can be deadly for your business.
In this episode of the IM Impact podcast, Paul McCarthy and Shane Melaugh discuss a few marketing topics (which is the point of the podcast). Among them: when to publish your content as a video, a blog post, a webinar or, indeed, a podcast. Plus, insights into our planning of an upcoming case study, where we may or may not tackle a very tricky new market and how to stand out from the crowd, in a highly competitive niche.