Category Archives for Reviews

ClickMeeting Review: Why You Should Avoid It

Of all the webinar software reviews I've done, this one was the most frustrating... and the most heart breaking.

ClickMeeting is a webinar platform with a long list of impressive features, that inititally showed so much promise. But it also contains a fatal flaw, which is a complete deal breaker. Because of this problem, I'll structure this review differently than I usually do.

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Demio Review

Demio bills itself as "a webinar platform built for marketing". That sounds like exactly the kind of thing I'm looking for!

What are the marketing features on offer here and does this product compare favorably to other webinar software like GoToWebinar or Webinar Ninja? That's what we're going to find out in this Demio review.

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Crowdcast Review: Webinars With a Social Factor

Crowdcast is a webinar and livestreaming platform. When I first started testing this service, it immediately struck me as easier to use and more socially oriented than any other webinar platform I've ever used.

What's clear is that Crowdcast is taking a different approach to online live events. Is that a good thing? Does Crowdcast outperform competing solutions like GoToWebinar or Webinar Ninja

Let's find out!

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Webinar Ninja Review

If you're looking for webinar software with a marketing and lead generation focus, Webinar Ninja looks like a very promising solution. As a long time GoToWebinar user, the features and screenshots shown on the Webinar Ninja website definitely got my hopes up.

So, how does Webinar Ninja measure up in practice? Does it deliver on its promises and is it a better solution than GoToWebinar?

Let's find out.

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GoToWebinar Review: Should You Still Be Using it in 2019?

Live webinars are a not-so-secret weapon in online marketing. Used right, webinars will help you build & engage an audience and they can be an incredibly powerful sales tool, as well.

I have hosted well over 100 webinars over the years and one of my ventures was built up entirely on the back of live webinars.

In all this time, I've used GoToWebinar as my platform of choice. It's a reliable and competent piece of webinar software... but is it still the best choice for marketers?

That's what we're here to find out.

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What’s the Best Social Sharing Plugin for WordPress? Roundup Review

Check out any article on any website or blog online and you're almost guaranteed to find some colorful social sharing buttons alongside it. Content creators want to get their content spread far and wide and it stands to reason that prominent buttons help with this.

There are countless WordPress plugins to add social sharing buttons to your posts, but how do you decide which one to use?

In this post, you'll find the answer to that question.

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SendOwl vs WooCommerce vs Easy Digital Downloads: Which Digital Product Delivery Tool Works Best To Sell Your eBook?

The internet isn’t the wild frontier it used to be.

When it comes to selling products online these days, customers expect a premium checkout experience and your local tax office gets upset when it doesn’t receive its cut of the action.

That means your payment process, digital product delivery system, and tax collection methods are now crucial to doing good online business. Basically, you can’t risk half-assing them anymore.

All this is to say that simply slapping a “buy button” on your sales page and calling it a day probably won’t turn out well for your online business in the long run.

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Stripe vs PayPal vs Gumroad: How To Sell eBooks on Your WordPress Website

So you finally managed to finish your first eBook? That’s great...congratulations!

After all those months of struggling to turn your first writing idea into an info-product reality, it’s done and you’re ready to start reaping the benefits of your hard work with some online sales.

Now you just have to find a way to accept money from your audience and you’ll literally be in business.

The problem is that online payment systems can be complex and tough to integrate smoothly with your website. You’re also handling people’s credit card digits so it’s important to get this sales step right.

Read on to learn about the 3 major online payment systems (Stripe, PayPal and GumRoad) so you can launch your eBook now with the payment gateway that’s right for you.

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Email Marketing Automation: The Best Tools Compared

Email is a powerful marketing tool and a mailing list is easily an online business' most valuable asset.

It makes sense, then, to ask yourself which one of the many email marketing tools available is "the best". Unfortunately, this question is difficult to answer. Email marketing tools tend to be highly complex and packed with features. Testing even one of them is time consuming and it's impossible to cover all possible business cases.

In this post, we'll ​use an 80/20 approach to compare some of the most popular email marketing tools out there. We will look at Active Campaign, Autopilot, ConvertKit and Drip and we'll be evaluating them by asking the toughest questions...​

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Giving Away Free Stuff is Harder Than You Think

“114,585 leads in less than 30 days!”

“We collected over 100,000 new subscribers in our first month!”

“We gathered 20,000 leads in 14 days!”

These are the kinds of claims used to advertise viral giveaway or contest apps. When you read such statements, it’s easy to think that launching a viral contest might be all you need to boost your mailing list to the next level.

Well, in true ActiveGrowth fashion, we hosted our own viral giveaway to find out how effective this list building method can be.

Read on to see how it turned out for us and what we learned along the way...

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Which Email Marketing System Has the Strongest A/B Testing Features?

​A good email marketing automation tool is a complex beast. We want lots of features from something so essential for running our business, but it's also easy to get lost in all the complexity.

For today's review, I want to look at one of the most pivotal features in email marketing tools: A/B testing.

A/B testing can make a huge difference to your business, especially if you do it consistently, over time. So let's take a look at what split testing features are available in different email marketing tools and how they work.

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Which High-Performance Host is Right for Your WordPress Website?

If you've got a WordPress website, I'm willing to bet online advertisements from generic hosting services like BlueHost and HostGator have targeted you before.

How do I know?

These companies have massive advertising budgets and capture large swaths of uninformed and unsuspecting customers as a result. To ensure you won't be one of them, I'm not going to waste your time reviewing such big name brands and their dollar store hosting plans.

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