Podcast Episode 4

Podcast Episode 4
In this episode of the IM Impact Podcast, Paul McCarthy and Shane Melaugh discuss business strategy and software development.

Why have we moved our focus from affiliate marketing to information products and now a mix of information products and lots of software development? And how can you go about creating your own software product? What lessons have we learnt in the process of creating several WordPress plugins and other tools?

Check out the video or audio below to find out!

Podcast Video:

Audio Version:

Click here to download this episode.


I'm Shane Melaugh and I'm the guy writing most of the posts on this blog. My goal is to provide you with useful, straight-forward insights on how to grow your business by creating compelling offers, driving traffic and increasing conversions.

Click Here to Leave a Comment Below 3 comments
Norm - September 7, 2012

Hello Shane,

Just a functional FYI suggestion. USians use 12 hour time. Believe it or not, some potential candidates won’t be able to xlate your times. I may be one of them. Ha! You might rewrite to Eastern, Central, Mountain, Pacific. For example, MT (My time) would be 2PM…


Tom - September 8, 2012

Just a thought, if you want more people live on your podcast you need to post the notification a day in advance! I know I generally only check my e-mail once a day. So a three-hour window will probably never get me on the podcast live unless the timing is impeccable.

So I gather from the little hint at the end of the podcast that something big is coming down the road. Looking forward to it.


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