If you've been following us for a while, you'll notice that the name of this site has changed. What's behind this new name and the re-branding? What will be new, what will be the same, going forward?
Read on to find out...Continue reading
Email marketing is the cornerstone of many online businesses. And the tools you use to manage your email marketing can make a huge difference to your bottom line.
It's no wonder, then, that "which autoresponder do you recommend?" is a question I receive quite often.
In today's post, we'll take a look at the two major cateogries of email marketing solutions and I'll tell you which specific service I recommend (and why).Continue reading
This post is based on a question that was sent in by a reader and on the surface, it's about whether solo ads are a viable traffic source or not.
However, in answering this question, we inevitably dig deeper and end up uncovering something you need to know about how online businesses survive and thrive. Without this, you'll never know how to answer the question: "where can I get more traffic?"Continue reading
So, you have this idea for a business or maybe a new niche to enter. This is perhaps the most crucial moment of the entire project: what you do now will determine whether you dive head-first into a world of pain or whether you'll be taking the first steps towards a thriving new business.
Watch the video below to see the simple approach I use to validate any new business idea in any market.Continue reading
What happens if you take 6 bright, creative marketers who are eager to learn, bring them together in an apartment in a vibrant European city... and make them work and learn with me for 3 months straight?
Even though that's a question no one in particular was asking, I wanted to find out. So I did this as a marketing and recruitment experiment.
In today's podcast, the guinea pigs from this experiment talk about what it was like and what the biggest marketing and business lessons were, that they took away from this experience.Continue reading
Have you ever wondered why starting a business is so damn difficult? And all the while, some entrepreneurs make it look easy.
What's up with that?
In today's post, you'll discover a universal and unshakable principle that makes being an entrepreneur difficult. There's (almost) nothing you can do about it, but if you know about this, you're much more likely to see it through...Continue reading
If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience.
How can you know what to give away and what to charge for? And if you give away too much, will anyone still have a reason to buy from you?
Watch the video below to see my simple solution to this problem:Continue reading